Dead By Daylight developer Behaviour acquires Midwinter Entertainment

Canada’s largest independent video game studio Behaviour Interactive acquires Seattle-based Midwinter Entertainment from Improbable.
Logos of Behaviour Interactive Midwinter Entertainment
Behaviour Interactive continues to expand globally.

Behaviour Interactive, the Canadian studio behind the popular survival horror game Dead by Daylight, announced its acquisition of Seattle-based Midwinter Entertainment from Improbable. Midwinter Entertainment houses approximately 30 members and they’ll officially become a part of Behaviour Int. on June 2, 2022, after the deal goes through. How much Behaviour paid for the acquisition is a mystery so far, as neither party shared any information about it just yet.

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The acquisition comes as a no surprise since Behaviour Interactive’s been focused on growth lately and the company recently saw the addition of a new partner in Haveli Investments. The Canadian studio received its first investment from NetEase back in the summer of 2019, and it aims to further support the global expansion with its partners.

Behaviour Interactive’s president and executive producer Rémi Racine said:

“Behaviour was not just looking for any studio, but the right studio. Chemistry was essential and our similar values, cultures and our commitment to creating games that push boundaries and defy expectations make Midwinter a perfect fit. This is an important move during a milestone year for Behaviour, which will mark its 30th anniversary in September, and further evidence of the impressive growth that has seen our revenues more than double since 2019 and our team reach nearly 1,000 full-time employees.

Herman Narula, the CEO and co-founder of Improbable, said the following words about the acquisition:

“As part of our announced focus on the metaverse Improbable announced the divestment of its non metaverse focused content teams at the start of the year. We are really excited to have found partners who we believe can provide a fantastic home for the Midwinter team. We are very pleased to see Midwinter go with Behaviour, both for the common ambition they have, and for the cultural fit we have observed all along our discussions. The work done by the Midwinter team over the past three years has been phenomenal and we wish this team all the very best and will be looking forward to seeing their upcoming projects come to life.” 

Given how Improbable is a metaverse technology company based in the UK, the divestment makes sense for all parties included. Behaviour Interactive has been somewhat active in the mobile games industry lately, and they may invest in this area further with the Midwinter team joining them.

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