Genshin Impact creator miHoYo opens a new metaverse-focused office in Singapore

HoYoverse finds a new home in Singapore, aiming to offer hundreds of job opportunities by the end of 2022.
miHoyo Hoyoverse cover art

Chinese video game giant miHoYo picked Singapore as the headquarters for its metaverse called HoYoverse, and the company aims to offer hundreds of jobs to people living in the island country.

The China-based company has been heavily investing in the metaverse, and the Singapore office will be the fifth metaverse-focused investment thus far, as the Genshin Impact creator already opened offices in Tokyo, Seoul, Los Angeles and Montreal for HoYoverse before.

HoYoverse and miHoYo co-founder Liu Wei says the Singapore team will play a crucial part in the company’s global development and service network, and the office will serve as a global operations hub while offering a helping hand when in need to offices concentrated on tech support and game development.

The co-founder spoke to South China Morning Post and added that they’re eager for “creative minds coming from diverse backgrounds to join the company to build the future.”

Companies of all sizes have been investing in metaverse, building stores, games, shops, and other types of events. Just recently, the snack food company Pringles started a new campaign offering gamers a chance to appear in a video game simulation as an NPC while making actual money.

Animoca Brands has been making major investments left and right for metaverse as well, the company’s most recent investment being a capital raise of $75 million for open metaverse. Yet another major example is TIME and Sandbox teaming up to build the TIME Square in metaverse.

All reliable data providers including Google, and McKinsey & Co suggests that gamers are most interested in metaverse and VR/AR technologies for the upcoming years.

miHoYo plans to continue investing in the virtual world and having a strong presence there and new offices may follow in the upcoming years.

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