Newzoo: Mobile is the most popular gaming platform in the US, and they like spending money on games

The number of mobile players is increasing, and players are getting into the habit of spending money.
Newzoo US report
US players prefer mobile platforms.

Newzoo has released a new report. According to the report, US users have been playing games mostly from mobile devices for the last six months. About half of the users like to spend money on games and the number seems to be growing regularly.

According to data provider Newzoo, 3 out of 4 Americans like to play games. In 2021, there were approximately 191 million players in the country and game revenues of around $47.3 billion.

About 71% of the US population plays games, and 48% of gamers prefer mobile devices. In addition, users spend an average of 5 hours a week on mobile games. There is a slight decrease in weekly game time compared to the pandemic period.

According to Newzoo, 49% of US gamers spend money on games. Players have various motivations to spend money:

  • 30% of gamers spend money because they like to play games with their family or friends.
  • 27% tend to spend money when they see a discount, special offer or a good price.
  • 26% like to spend money on extra playable content.
  • 22% spend money for competitive reasons and want to get ahead of other players.
  • 21% of them spend to progress more quickly in the game or to make the game easier.

Newzoo is also reviewing PC and console gamers. Here are the key points for PC and console:

  • 27% of gamers prefer PC to play games and spend an average of 5 hours a week on gaming.
  • 39% play games on consoles and spends an average of 6 hours a week gaming.

The top three most played games are Fortnite, Call of Duty: Warzone, and GTA 5, respectively. The shooter is the genre of game that users are most interested in, followed by adventure and Battle Royale games.

You can check out Newzoo’s free report if you want to learn more.

Stay informed in 5 minutes

7K+ game industry stakeholders are getting our newsletter every week.

    We won't send you spam. Unsubscribe at any time.

    Leave a Reply

    Your email address will not be published.

    Related Posts