The “Next-Gen Mobile Games” report, prepared by Newzoo in collaboration with Arm, was published today. The report contains very interesting details about the mobile game industry. Let’s take a look at the details of the Next-Gen Mobile Games report, which includes an overall analysis of today’s mobile gaming market, the latest trends, and industry interviews.
Mobile game market overview
In this part of the brand new report published by Newzoo, there are many elements from the revenues of companies and games in the mobile game market to player spending, from the history of the mobile game industry to today’s developments.
The Next-Gen Mobile Games report suggests that the mobile platform is currently the biggest gaming platform. According to the researches, the mobile game market will dominate the industry with a revenue of 90.7 billion dollars, covering 52% of the entire game market worldwide. In second place will be the console platform with 49.2 billion dollars and the PC platform with 35.9 billion dollars. According to these revenue amounts, we are informed that the mobile game industry is the fastest growing industry in the presented report. At the same time, 94% of all gamers worldwide also play mobile games.
In addition, the Newzoo report, which draws attention to the development of the mobile game industry between 2000-2010 and between 2010-2020, shares very valuable information with us on this subject. We can say that the arrival of the game “Snake” with the Nokia 6110 released in 1997 was the first spark in the mobile game market. Afterward, the use of the 3G mobile network for communication purposes and its involvement in mobile games towards the 2010s excited the industry. As technology developed, larger screens began to be presented to us, and mobile games that started to be developed in 3D became very popular.
Current trends of the mobile game market
One of the most striking points in Newzoo’s report is that PC and console publishers can no longer ignore the mobile platform. The biggest game companies in the global game market have now started to bring content to the mobile platform. Examples of these companies are Riot Games, Blizzard Entertainment, Electronic Arts, and Glu Mobile.
The report, which suggests that mobile games also become more complex as technology develops, also states that the genders of mobile players have become much more balanced compared to previous years. In the continuation of the report, they share with us the details of the mobile game trends in certain regions like China, Europe, and North America. Also, the brand new mobile phones that are planned to be developed for mobile games exclusively are announced for 2021.
Interviews with trend makers
In the last part of the Next-Gen Mobile Games report, prepared in collaboration with Newzoo and Arm, there are interviews from the leading companies of the game industry such as Arm, King, Unity, Riot Games, and Wargaming. In the interviews, there are details about which new mobile technologies industry leaders are most looking forward to in the coming years and how they can change the mobile gaming landscape.
Claiming that mobile gaming opportunities will be reshaped with 5G technology, which we are waiting for with great excitement, Newzoo estimates that 3.2 billion players will take place in the mobile game industry by 2023, with the continued spread of smartphones and internet access in growing markets.
You can download the full report here.