AI-powered video game betting platform PLLAY® Labs has announced a partnership with HashCube Gaming. HashCube, one of India’s leading casual game studios and one of the makers of the world’s highest-paid Sudoku game, Sudoku Quest, will provide PLLAY® access to more than 20 million users.
HashCube is partnering with PLLAY® to offer its global users the option to participate in casual esports tournaments and cash prize competitions in their current gaming experience. PLLAY’s newly developed enterprise API solution enables HashCube to increase user engagement and revenue by leveraging AI, fintech, player ID, and token economic capabilities.
Shawn Gunn, CEO of PLLAY®, commented on the partnership:
“HashCube is quickly becoming one of the leading mobile game studios globally. This integration will provide HashCube with access to our powerful, newly evolving enterprise offering, allowing the two companies to leverage each other’s capabilities and resources that will support growth initiatives across the board.”
In addition, PLLAY®’s advanced behavior analytics provides insights into user behavior to provide customers with an even more personalized and enhanced gaming experience.
PLLAY®’s successful enterprise solution will support video game publishers, streaming platforms, cloud gaming, NFT/metaverse gaming, and professional esports team interactions. The integration of PLLAY®’s skill-based betting solution enables companies to quickly and seamlessly handle identity, legal requirements, monetization triggers/verifications, and payouts. Also, the solution uses one line of code for simple integration and provides easy product management for teams.