Ready Games was founded back in 2016 to make the game developers’ jobs significantly easier. With the release of the new innovative token known as $AURA , the company also aims to help out by quickly bringing mobile web2 games into web3 in compliance with Apple and Google app store rules.
Ready’s vision is to incentivize web2 game programmers to explore and switch to web3, with minimal development time and cost, while distributing games “as normal” through traditional app stores.
The company has already raised $3M in a token sale of Ready’s native token $AURA led by BITKRAFT, which already invested in Ready in 2019, and Hashed, with several other top-tier funds joining as well, including Tribe, IOSG, Spartan, Mapleblock Capital, Mulana Capital, Dweb3, Fundamental Labs, IBA, GSR, Polygon, SnackClub, and Warburg Serres.
Since its foundation in 2016, Ready has enabled game developers to access the wide world of mobile games, providing development tools and incentivizing programmers.
Ready CEO David Bennahum gave the following words in his speech;
“As a lifelong gamer, I’m thrilled to offer game devs the tools and tokenomics to make it possible to quickly integrate on-chain. It’s incredibly challenging to take the complexities of web3 and make them easily accessible for game publishers: from live operations to loyalty programs and new economic models. We’re excited to see what comes next as we build this collective ecosystem together!”
After involving a significant number of developers and publishing several mini-games on Google Play Store and Apple Store, the company used its 2019 funding to expand the team and explore new possibilities. In a world where GameFi and “Play-to-Earn” were starting their rise, Ready took the opportunity to build a hub that facilitates mobile game developers to enter web3.
Scott Rupp, Managing Founding Partner of BITKRAFT Ventures, made the following statements;
“Web3 presents a new paradigm for how games and their communities are built, distributed, and grown. It’s an exciting tech shift for all stakeholders involved, but it’s also new, daunting and still carries significant friction for those looking to make the leap. Ready’s tools and token will make it a lot easier for mainstream devs to enter web3 gaming.”
Ready’s environment is the first of its kind- offering a full suite of live operations for games on-chain while ensuring developers comply with app store terms. The ability to quickly integrate a shared utility token- $AURA- allows devs to go live with a compliant web3 game seamlessly and get immediate learning on how web3 gaming can bring value to their gaming portfolio. All while reaching “mainstream gamers” through the app stores. Many developers already familiar with Ready and its tools resulted in reduced integration times. In Ready’s Alpha version, mobile game developers enjoyed integration timeframes of only five days, from web2 to web3.
Ethan Kim, Co-Founder and Partner of Hashed, added;
“We are excited to partner with Ready in building the leading web3 mobile gaming and user-generated content ecosystem. Along with Ready’s ability to seamlessly onboard a wide spectrum of games and content, their in-depth understanding of developers, creator communities and players will accelerate mass adoption of blockchain-based gaming.”
Ready also opens its doors to artists, who will be able to create and upload styles and gadgets to be purchased and traded within Ready’s games, while players will be rewarded indirectly. By building a Play and Own environment, Ready allows gamers to purchase items by paying with traditional in-game coins. Ready is excited to have partnerships with major game guilds, including SnackClub, with 5 million members eager to play the web3 games as they go live.