YOOZOO finished its first decade, looking forward the next one

by Ragid Hallak

YOOZOO Games one of the biggest publishers in the Chinese games industry. It started back in June 2009 as a company that focuses on browser games but a lot has changed. After starting in China, the company expanded to different key regions such as India, Japan, and the US. In the past ten years, YOOZOO Games published more than 40 titles but the journey doesn’t end there. The company is looking forward to the next ten years.

What did YOOZOO achieve in the past decade?

The company was in App Annie’s Top 20 Chinese Publishers In Overseas Market. Facebook and KPMG named YOOZOO in its Top 50 Leading Chinese Brands for the past three years. Last year, it released the browser title Game of Thrones Winter is Coming, it is the biggest license to date. Also, YOOZOO’s Saint Seiya Awakening: Knights of the Zodiac was a mobile hit. Furthermore, App Annie named the game in its Breakout Games of 2019 for iOS and Google Play. It became the number 1 RPG in France while also reaching the top 10 list in twenty different countries. Another hit title is Legacy of Discord which got played in more than 230 countries worldwide and entered the top-10 grossing Chinese games published in the overseas market.

Yoozoo YOOZOO Games ranked 25th in Sensor Tower‘s Top Regional Publishers. Elsewhere, YOOZOO Games India is also performing well, with hot new title Ludo All Star picking up ‘Best Casual Game of 2019’ by Google Play. The longevity of other smash titles including Poker Champions and Rummy with Sunny show the growing power of the Indian market. Success in these global markets is testimony to the ability of YOOZOO to adapt its global-mindedness to the unique tastes of different regions.

Giving back is important too

YOOZO Games has donated 40,000+ meals to the World Food Programme’s ‘ShareTheMeal” campaign in the past 12 months. It also donated 240,000+ units of medical personal protective equipment to humanitarian organizations around the world in response to the coronavirus epidemic and provided $0.5 million  worth of laptops and other learning resources to educational institutions throughout Asia. The company is not planning to slow down and it’s already having a stellar 11th year.

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